w

Social Media School

A two-hour introduction to social media for local businesses.  Social media plays an important role in customer engagement, new customer attraction and search engine optimization.  Learn how to leverage SOCIAL MEDIA for your business.

Social signals are emerging as ranking factors as search engines determine how to leverage our social interaction and behavior.

~SearchEngineLand.com

Social Media has become an essential activity for businesses. However, few business owners or managers understand the impact or goals of social media marketing.

 

What’s in it for you?

In this free introductory class, you will:

  • Evaluate your company’s current SOCIAL MEDIA reach
  • Discover many aspects of social media that can benefit YOUR BUSINESS
  • Learn how to evaluate social platforms to determine where to FOCUS your company’s efforts
  • Understand the role SOCIAL MEDIA plays in your overall web presence
  • Learn how consumers rely on social media in BUYING DECISIONS

For information on upcoming classes for business owners and managers, please complete the form below.  We will only send the requested information and never share your email.  

Class Schedule

14 + 15 =

Who is this class for?

Social Media School was designed for owners and managers of local businesses, with brick-and-mortar locations.  This is not a class to teach do-it-yourselfers, but rather a high-level workshop designed to help decision-makers understand the actions and efforts that are needed to successful at social media for business.  We focus on the skills you need to direct and evaluate the efforts of your social media team (whether in-house or outsourced).  You’ll understand the questions to ask and metrics to track (and how to track them).

Why do we offer free Social Media classes?

Too many times we’ve heard business owners and managers say they just don’t understand social media, why their business needs to be active in social, or if it’s being done correctly.

Whether you have a in-house social media team or you outsource to an agency, YOU need to know what to expect, how much effort and time it will take, and what your budget dollars will get you.  If you don’t understand the basics, how will you know?

What’s in it for us?

Full disclosure: We provide social media services, too, BUT this class is NOT A SALES PITCH. And there’s never an obligation to hire us. If we can help business owners understand the value of social media, whether they hire us, improve their in-house team, or seek help elsewhere, we’ve made a positive impact on the business and the industry.  That’s what’s in it for us.

Each class provides a ton of valuable information.  At the end, we’ll tell you where to get additional help if needed or wanted.